Side Hustle Time

Side Hustle Time

It is never a bad time to start a side hustle. The ability to learn new skills, earn additional income, or help others is critical for personal and professional growth. A side hustle is not about quitting your job (at least not initially), it’s about starting a side project(s), in addition to your full-time job. Examples could be starting a landscaping business, house painting, building man caves, or teaching at a local community college. A side hustle does not have to take the place of your full-time job, but it can provide you with a platform to eventually operate your own business full-time (if that is your ultimate goal).

The System of Profound Knowledge

The System of Profound Knowledge

Dr. W. Edwards Deming, primarily known as the God of Quality and the usage of statistical control techniques, focused on areas where management needs apply energy; understanding of statistical control techniques, the realization of everything being a process, and the importance on focusing on people, not technology, costs, or other variables. Deming felt that true organizational change had to come from the top-down.

Ohno and the Importance of Ideas

Ohno and the Importance of Ideas

Taiichi Ohno was the incredible mind behind the Toyota Production System (TPS), the system that brought Lean into the mainstream and developed the foundation for one of the world’s largest and most successful automotive brands. Beyond Ohno’s innovative approach to manufacturing and leadership, he focused incessantly on the importance of creativity and ideation for continuous improvement. �

Innovation the Drucker Way

Innovation the Drucker Way

Innovation - another one of those annoying buzz words that everyone throws around. However, innovation is critical for long-term growth, but unfortunately true innovation is not done enough, or not done correctly, or is focused on the wrong things. Innovation refers to something new or updated that provides value to individuals or groups. The father of modern management, Peter Drucker recognized the importance of innovation within many of writings.

The Power of Metaphors

The Power of Metaphors

ZMET is a hybrid methodology grounded in various domains, including verbal and nonverbal communication, visual sociology, visual anthropology, literary criticism, semiotics, mental imagery, cognitive neuroscience and phototherapy. The goal of ZMET is to gather metaphors and constructs and understand the relationship among them in relation to the research topic (e.g., brand, product).

Developing a Fact-based Mindset

Developing a Fact-based Mindset

The world seems like a pretty crazy place lately. “Fake news” is an ongoing buzzword, causing people to question everything they read, hear, and see. Or worse, too many people are not questioning what they hear. The lack of critical thinking is a serious issue. The widespread and persistent ignorance needs to be addressed. It is time to stand-up and change your corner of the world.

Skill Up! Market Research Training

Skill Up! Market Research Training

Like most skills, it is helpful to study and attend training classes to accelerate learning. Market Research (MR) includes multiple specialties and requires a variety of skills (e.g., designing questionnaires, interviewing, creating reports, moderating focus groups). The more you can improve your MR skills, the greater insights you will uncover which will help you make better decisions.

The Five Myths of Creativity

The Five Myths of Creativity

Many of us believe that only certain people can be creative or creativity happens serendipitously (i.e., it just happens). Yes, some people are more creative than others are, but everyone can be more creative. Creativity is a skill. Like any other skill (e.g., skiing, guitar playing, painting), the more you learn and practice, the better you will become. With the right tools, techniques, and regular practice anybody can become more creative and innovative.