In the March/April 2024 issue of Car & Driver magazine, Jamie Kitman points out the gains and pains within the current four-wheel EV landscape. Kitman’s Upfront article, Alternating Current provides the painful reality of “piss poor planning” (my words, not his) within the hallowed walls of auto OEs, again. As history seems to always repeat itself, once again the lack of reality has bit auto manufacturers in the ass. When global governments started mandating zero-emissions by 2035, the OEs’ jealousy of Tesla gained unprecedented momentum.
I wrote this article in 2016 but it still rings true. You must take advantage of opportunities, especially when your competitor is losing public confidence. You must take advantage of opportunities quickly, and focus on attacking your competitor’s strengths. It will be interesting to see how Lyft fares in the future of ride sharing.
Most of us have heard about the book The Art of War – or maybe it’s even on your bookshelf. Chinese General Sun Tzu is the reported author. I say reported because everything about him is not clearly identified in history – there is a lot of ambiguity of who he was – no one knows for sure who wrote the book, or who Sun Tzu really was. But for simplicity, Sun Tzu was a Chinese general who lived around 400 BC. His book has been used by military and business leaders for decades. The book should be an essential part of any business professional’s library.
